CUSTOMER RELATIONSHIP MANAGEMENT
In a customer driven economy, it
is essential to utilize the best tools available for Customer
Relationship Management. Primus understands that today's customers
are increasingly demanding and expect convenience and customized
service. Each organization knows and understands its customers
best. Primus brings the latest technology that allows organizations
to deliver customer service in a more efficient, affordable and
effective manner.
There are four distinct
areas of Customer Relationship Management as Primus sees it:
Each of these areas
offers unique challenges and possibilities. Primus offers comprehensive
solution based on our clients experience and our expertise in
these areas. In order to be successful an organization must:
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Continually
gain information about prospects and customers
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Leverage that
information to develop customized campaigns, products and
services
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Support the
marketing, sales and delivery processes with integrated services
